Recent Articles
10 Reasons to Use Bigcommerce
Are you ready to create an online store that not only attracts numerous customers, but enables you to efficiently promote, manage, design and optimize your business? Enter Bigcommerce. These user-friendly platform benefits are just the beginning, as Bigcommerce has 95,000 successful stores, from fashion to homeware and everything in between. Some of their well-known brands include Samsung, Gibson, Marvel, Cetaphil, Schwinn, Pergo, Enfamil and Ubisoft. Freestyle Solutions is proud to offer a seamless online inventory management system, which easily integrates with Magento, Amazon and now, Bigcommerce. What is Bigcommerce? Bigcommerce is an eCommerce platform that makes it simple to set up and install a unique online store at an affordable rate, putting many small businesses at ease. From startups to billion-dollar businesses, the company is a leading provider in eCommerce software solutions. So now that you have some background, lets take a look the first 5 reasons to use Bigcommerce. 5) Reliable Technical Support Bigcommerce offers 24/7 customer support through phone, email and live chat, along with tutorials and a 30-day trial to view all the features and capabilities
Pros of Using Amazon to Manage Inventory
There’s a reason why Amazon is a prime sales channel for retailers – it works in generating sales. We see a growing category of retailers selling exclusively on Amazon as their only online sales channel. What do they know that others don’t? They know the Amazon marketplace gives online retailers of all sizes the opportunity to sell to millions of potential customers, significantly increase sales, and gain loyal customers in the process. There are a few things to keep in mind when using amazon to manage inventory. Whether you’re an Amazon seller exclusively selling on Amazon or if it is just one of your sales channels, you need to manage inventory, and with Amazon inventory management, you have options. You can do it yourself or use Amazon FBA [Fulfillment by Amazon] to fulfill your orders. With FBA, you sell it and Amazon ships it. Using FBA, you leverage the Amazon fulfillment center network. When shipping your products to Amazon, they manage your inventory, pack and ship your products and provide customer service. Sounds like a great option, right? Well, let’s take a
9 Best Magento Website Designs
While Magento website design can get expensive, there is a great deal to learn from companies who have already gone through the process and found the benefits to outweigh the costs. As a small to mid-sized business on a limited budget, it is important to get your design done right the first time. While Freestyle Solutions offers best-in-class Magento inventory management software, we've also worked with thousands of retail and eCommerce businesses who wanted to design a website where form followed function. Since Magento came on the scene, requests to integrate with their websites have topped the list. After working with a hundreds of prospects and looking over a wide range of websites, we have provided our opinion on the best Magento website designs, based on our experience in the market. After researching for page rankings, aesthetic value and more, we’ve come up with a list of what we feel are the top 9 Magento website designs. The industries covered include apparel, sporting goods, nutraceuticals, automotive and food/beverage. Check out our findings below. 9) Atlantic Supplements Global Ranking: 1,445,568 Atlantic
What to Look for in a Cloud Based Order Management System
Migrating to the cloud is more than just a motto in today’s technology-driven world. Cloud based order management systems are quickly growing in popularity, as more than 78 percent of U.S. small businesses are expected to fully transition to cloud computing by 2020. By adopting a cloud based order management system, you can significantly increase your business visibility to grow revenue, save money, fulfill orders faster, gain happier customers and more. With a cloud based order management system, communication with your suppliers can dramatically evolve, which can ultimately improve customer service and lower inventory costs. When you consider switching from an on premise solution, or even a manual process, it is normal to be overwhelmed with the numerous cloud based systems out there. Take a look below for some quick tips to look out for when choosing a cloud based order management system. Look for Multichannel Visibility The possibilities with a cloud based order management system are endless, as you gain the ability to view your inventory, orders and more in one place. One main reason SMB’s (small to medium-sized businesses)
Internet Retailer Conference Exhibition (IRCE) Trends and Takeaways
This year’s Internet Retailer Conference Exhibition (IRCE) in Chicago welcomed leading eCommerce professionals, with over 600 exhibitors and more than 10,000 attendees to take part in workshops and sessions, where they discussed ideas and advanced eCommerce technologies. The event was focused on the retail customer and online community, with companies of all sizes. A few of the 200 plus eCommerce pioneers included, the President of Target.com and Mobile for Target Corp., Jason Goldberger as the keynote speaker, Co-founder, Executive Chairman of reddit, Alexis Ohanian, along with the President of 1-800-Flowers.com, Christopher McCann, and VP of Forrester Research, James McQuivey. The exhibition was highlighted as the leading display of technology and services under one roof, with some companies including, Avalara, Magento, PayPal, eBay, Freestyle Solutions, Marketing Sherpa, reddit, G2 Crowd and many more. Check out the list below for some key takeaways and upcoming trends from this year’s event. 2015 IRCE Takeaways Check out the articles below highlighting news from IRCE 2015. The Internet of Things Is About Experience… and Data by Tim Parry, Multichannel Merchant The Internet of Things is
How Content Marketing for Ecommerce Drives in Customers
“Content marketing for eCommerce is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action,” according to the Content Marketing Institute. Quality content through storytelling is not the only aspect to consider to increase sales, as research shows the amount of information on the Internet is expected to grow by 500%, between now and 2020. This can make it more challenging for SMB’S to compete with storytelling alone. Here are some other tips to consider to drive customers to your website. Incorporate Visuals As video is expected to become the content medium of choice this year, it is vital to keep your customers engaged with visuals. Consumers are more likely to connect with pictures and videos, according to co-founder and CMO of the influence marketing agency TapInfluence, Holly Hamann. The ever-growing popularity of social media outlets, including Instagram, You Tube, Pinterest and Vine are expected to be the top platforms for small businesses this year. Even if you think your business