GUEST POST BY WISEGUYS MARKETING’S BRUCE GREGOIRE Courtesy Pixabay | Geralt Veteran marketers may remember The Doors – with lead guitarist Jim Morrison and band, one of their biggest hits was “Love Me Two Times...” “Love me two times baby / Love me twice today / Love me two times / girl I'm goin'
Courtesy Pixabay | Mediamodifier GUEST POST BY PULSE TV'S CO-FOUNDER & COO, ANISA Let’s get this out there…I’m old! I’ve been a marketer for over 30 years. I started my journey in flea markets, but found my niche in direct-to-consumer marketing via Catalogs, TV and now the Internet. I’ve seen a great deal.
Courtesty Pixabay | rawpixel GUEST POST BY WISEGUYS MARKETING’S BRUCE GREGOIRE In Part 1 of our series, we addressed The Art and Science of Customer Lifetime Value (LTV) – and why, although LTV is a valuable metric, it is commonly overlooked by marketers. Keeping in mind that your loyal customer is only one
Providing the best eCommerce customer service starts with having the means to offer immediate access to address each and every one of the customer’s requests. "In the world of Internet Customer Service, it’s important to remember your competitor is only one mouse click away." -American Banker, Doug Warner There are several capabilities to support quality customer service.